Brief summary of the reading Your reflections, interpretations or perspectives based on the reading or case. Please list and discuss at least three (3) main points that were important to you and/or your project. Articles :Christensen, C., Hall, T., Dillon, K., & Duncan, D.S. Know your customers Jobs to be done. (2016). Harvard Business Review, September, 54-62.Holt, D., Branding in the age of social media. (2016). Harvard Business Review, March, 40-50.Verganti, R., The innovative power of criticism. (2016). Harvard Business Review, January-February, 88-95.
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