Demonstrate your understanding of the Five Forces Model by choosing an organization or product (within the hospitality industry) – then by answering the questions, provide an example for each of the forces in relation to your chosen organization or product.
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HOSP4060 Hospitality Strategy Design and Execution Seminar
Individual Assignment 5: Porters 5 Forces Model
Point Value = 100
Due Date: April 9, 2018 at 11:59 PM (EST)
Demonstrate your understanding of the Five Forces Model by choosing an organization or product
(within the hospitality industry) – then by answering the questions, provide an example for each of the
forces in relation to your chosen organization or product. You may need to do a quick Internet search to
determine some of the responses for the questions below.
Organization Name or Product:
Who are the current competitors? Why did you select these competitors
Is there currently a threat of new entrants? If so, where are they coming from?
Who are the main suppliers? If you cannot find them by name, what types of materials are supplied?
Who are the main buyers?
What might be considered a substitute product/service?
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