final project

Topic:Online advertising effectiveness among youth in OmanInformation:The assignment table of content is in the attached PDF file check it and work according to it the whole assignment should be 12000 words the part of Literature Review should be around 4000 words . Some information for questionnaire:the questionnaire is in the attached file also Please when you do analysis for questionnaire please do pilot testing for questionnaires about 30 or 20 student because my topic relate with students in 3 college in Sultanate of Oman , Importance of using pilot test this showing if questionnaire its good or not or if student understand this questionnaire or not if the result show some question it’s not good you can change this question .Also do analysis the questionnaire in excel program, finally complete write final analysis for questionnaire to 150 student and use excel and SPSS program .Note…When doing the pilot test and you see that the questionnaire is wrong, please correct the questionnaire.
questionnaire.pdf

table_of_content_for_the_assignment_.pdf

Don't use plagiarized sources. Get Your Custom Essay on
final project
Just from $13/Page
Order Essay

Unformatted Attachment Preview

Questionnaire
Dear Respondents,
I am Basama Alraiisi and am student at Muscat College (affiliated to university of sterling). This study is part of my undergraduate dissertation
titled: ”A Study of Online Advertising Effectiveness among Youth in Oman and is for academic purposes only.
If you have any comments or queries, then you can contact me 13128@email.muscatcollege.edu.om and my supervisor Dr.Vinay at
Vinay@email.muscatcollege.edu.om .You will be given a copy of this information sheet to keep.
Thank you for your participation
Online advertising is any type of marketing message that shows up with the help of the internet. That means it could appear in a web browser, search
engine, on social media, on mobile devices and even in email.
1. Gender:
[ ] Female
[ ] Male
2. Age:
[ ] (21-25)
[ ] (26-35)
[ ] (36-45)
[ ] (46-60) [ ] Above 60
3. Family income:
[ ]
600
[ ] 601-1000
[ ] 1200-1500
4. Place of residence:
[ ] Village
[ ] City
5. Study mode:
[ ] full time student
[ ] Working student
1
Statements
Strongl
y-Agree
Agree
Neutral
Disagree
Strong-disagree
1-Online advertising provide youth with wide variety of
Products and useful shopping.
2-Online advertising has effective role on current life of youth.
3-Online advertising has become useful for youth and traders in Oman
4- Internet is an effective promotional tool
5- Internet is an effective medium of advertisement.
6-Online advertising has negative impacts on buying behaviour of
youth in Oman.
7-Consumers behaviour is affected by online advertising in Oman
2
8-Online advertising has useful role to raise youth awareness of quality
of products through detailed information of different products.
9- Different types of online advertising shaped the youth consumers
behaviours relating to obtain their needs of fashionable brands easily &
quickly
10- All types of online advertising can affect more on customer’s
behaviour of youth in future
11- Online advertising will be the main advertising tool to deal with
youth in global markets.
Strongl
y-Agree
Agree
Neutral
Disagree
Strong-disagree
12- youth had strong relationships with online advertising provide
youth with ability to do information search and communication, to their
needs effectively
13 – Online advertising need to avoid the negative impact on
consumer’s behaviour of youth.
14- Social media advertising has negative impact on consumer’s
behaviour of youth.
3
15- Social media advertising has positive impact on consumer’s
behaviour of youth and leads them to get advantage of buying quality
brands with reasonable prices
16-advertising is beneficial to consumers because it provides important
information about goods and service.
17- People become victims of advertising by purchasing unnecessary
product
18-Online advertisement has become increasingly Spread
19- There are a lot more online advertisements than there used to be
20- If Internet advertisements were “faster downloading”, I would be
more likely to purchase or seek information about the advertised
product or service.
21- If Internet advertisements
Strongl
y-Agree
Agree
Neutral
Disagree
Strong-disagree
were “more interesting”, I would be more likely to purchase or seek
information about the advertised product or service
4
22- If Internet advertisements were “less annoying or offensive”, I
would be more likely to purchase or seek information about the
advertised product or service
23-The Internet will become a “better place” when businesses and
advertisers use effective advertising characteristics and methods
24-The websites contain more advertisements than content:
25-Online advertising help you use product.
How do you feel about the following types of advertisements?
Statement
Strongl
y-Agree
Agree
No strong
feeling one
way or other
disagree
Strongdisagree
Large pop up ads (cover entire screen)
Small pop up ads (covers a small part of the screen e.g. like on
YouTube videos)
Banner ads
Background video advertising with sound
Background video advertising without sound
5
6
Table of Content
Acknowledgement…………………………………………………………………1
Abstract ………….…………………………………………………………………………………2
List of Tables ……………………………………………………………………………….…….5
Last of Figures…………………………………………………………………………………….6
Chapter 1: Introduction………………………………………………………………………….7
1.0 Introduction……………………………………………………………………………………7
1.1 Background of the study …………………………………………………………………10
1.2 Need of Study……………………………………………………………………………….11
1.3 Research Questions…………………………………………………………………………..11
1.4 Research Objectives…………………………………………………………………………11
1.5 Hypothesis
1.6 Null Hypothesis (H0):
1.7 Alternative Hypothesis (H1):
1.8 Value of Research……………………………………………………………………………11
Chapter 2: Literature Review………………………………………………………………….12
Chapter 3: Research Methodology…………………………………………………………….18
3.0 Research Methodology………………………………………………………………..….….18
3.1 Research Design
Population ……………………………………………………………………….….…
.18
3.2 Sampling Techniques ………………………………………………………………….……..19
3.3 Data Collection Methods……………………………………………………………………..19
3.6 Tools uses for the study………………………………………………………………………20
3.7 Validity and Reliability…………………………………………………………..…………..20
3.8 Limitations of the Study……………………………………………………….….…………21
3.9 Ethics……………………………………………………………………………….…….…..21
3.10 Chapter Scheme………………………………………………………..………………..….22
Chapter 4: Data Analysis………………………………………………………………………..23
4.0 Introduction………………………………………………………………………………….24
4.1 Frequencies Distribution ……………………………………………………………….……24
4.2 ANOVA
4.3 Chi-square …………………………………………………………………………..35
Chapter 5: Conclusion and Recommendation……………………………….…………………58
5.0 Introductions………………………………………………………………………………….58
5.1 Recommendations……………………………………………………………………………58
5.2 Conclusion……………………………………………………………………………………59
6. References………………………………………………………………………………….…61
7. Appendix ………………………………………………………………..……………….….53

Purchase answer to see full
attachment

GradeAcers
Calculate your paper price
Pages (550 words)
Approximate price: -

Why Work with Us

Top Quality and Well-Researched Papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.

Professional and Experienced Academic Writers

We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:
$0.00

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.

Essays

Essay Writing Service

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.

Admissions

Admission Essays & Business Writing Help

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.

Reviews

Editing Support

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.

Reviews

Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.

Order your essay today and save 15% with the discount code DISCOUNT15